Entrepreneurship and Management of Theatrical Organizations

The general objective of this master's program is related to the development and diversification of the educational offer for the fruition of the skills developed by the professions acquired in the bachelor's programs and for the addition of skills specific to leadership, organization, and planning of activity in theatrical organizations and institutions, as well as for encouraging the entrepreneurial initiatives of graduates and preparing them for professions available on the current cultural market.

Graduate of the Master's Degree in Entrepreneurship and Management of Theater Organizations will have the ability to formulate realistic managerial strategies and visions for profile organizations while respecting the aesthetics of the field; will have the ability to synthesize and analyze with the tools offered by specialized Management, related to the performing arts; will be able to correlate theoretical aesthetic concepts with the practices of managerial thinking; will correctly use the terminology developed by cultural policies and strategies using legislative documents in the field of activity; will have the ability to identify and analyze cultural and artistic phenomena from a strategic perspective and to understand and practice within the structures of cultural administration; will know the social responsibilities related to the profession, having the ability to contribute to the professionalization of the field; will acquire research skills and the development of management and marketing articles and studies for organizations and performing arts institutions; will have the ability to understand and apply knowledge of theater technique and production.

At the end of the study period, the graduate will know the terms and concepts specific to cultural management and entrepreneurship; the techniques for organizing and presenting cultural activities according to the chosen target groups; the relevant legislative norms as well as those regarding the organization of cultural institutions.. At the same time, the graduate of this master's program will know how to organize state or independent cultural institutions, of different sizes or structures; will have information on how to manage crisis situations, challenges in state and independent cultural institutions; will be able to facilitate dialogue and joint creative activities between artists, creative teams formed by various cultural branches; will be able to deepen practical experience in the cultural sector by using theoretical knowledge for the full implementation of interdisciplinary projects; will have the ability to formulate and present content and ideas adapted to each category of audience, knowing the legislative bases in the artistic and cultural field in Romania and Europe; will know the phases of conception, access, implementation of cultural projects financed through competition or fundraising.